Ripple built a brand by using cryptocurrency technology to speed international payments. As that concept becomes less novel, the firm is implementing ways to adapt its technology for everyday payments.
Ripple XRP: Does This Indicate An Internal Agreement Of When SEC v. Ripple Litigation Will Settle?
“Historically, we’ve been focused on tackling the trillion-dollar problem associated with cross-border payments but over time, and as the industry has become more mature, there has been more demand from our customers who need help preparing for a world where cryptocurrency is front and center,” said Sendi Young, a London-based managing director of Ripple in Europe.
Ripple has been improving its product lineup through partnerships to create a platform that serves both cryptocurrency transactions and traditional payments. The latest addition is a partnership with Modulr, a London-based fintech that provides connections to payment messaging protocols in different countries, such as Faster Payments, Bacs, Chaps, Swift, and SEPA.